Magazine B #62
Magazine B is an ad-less monthly publication that introduces one well-balanced brand per issue, unearthed from around the globe. B not only shares untold stories behind the brand, but also its sentiment and culture that any readers interested in brand marketing and management can leaf through with ease.
This issue features Moleskin: Famous as the legendary notebook used by artists and thinkers such as Picasso and Hemingway, Moleskine’s modern incarnation began in 1995 when a designer in Milan, Italy revived the previously discontinued production of notebooks as “the artist’s notebook.” Since then, Moleskine has pursued a brand image of “a book yet to be written,” the notebook for contemporary personalities and innovative creators to record their creative aspirations. Moleskine has ultimately positioned itself as the new classic notebook.
South Korea; 170x240mm; 132 pages