BranD #83
BranD defines a new way to look into communication design by presenting, researching, and manifesting excellent works in visual art, advertising, product, graphic design, and more. Every issue defines a theme and invites worldwide notable branding designers to analyze and discuss the methodology behind meeting diverse customer demands, meanwhile enhancing the brand value through high-quality design.
In this issue: Visual Narrative Tool
BranD #83 showcases the narrative approaches of designers around the world and across disciplines through three dimensions as independent booklets. Part A emphasizes the visualization of sensory experiences, showcasing how designers construct narratives through distinctive sensory elements and scenes. Part B approaches from the perspectives of the "tangible" and the "intangible," demonstrating how to create concrete forms and how to enrich narratives with different materials. In Part C, books are regarded as theatres, where the texture of paper, the smell of ink, and the binding all take on different roles on the stages. Plus! a "Universal Narrative Toolbox," inviting readers to create their own narrative possibilities.
Hong Kong, 23x30cm, 200 pages, bi-monthly, English-Chinese Version